When you have a unique property to sell consider a Limelight Single Listing website. This one is for North Vancouver Realtor Stephanie Orr. We use the Ubertor CMS and the websites are responsive so they work on all mobile devices.
You email the photos, floor plans etc and we do the rest. We will add aerial views, streetview, map and slide shows. We will even add area information if applicable.
Check out this website for 4630 Eastridge Road in North Vancouver Read More
Ubertor has announced their new responsive Real Estate websites and Limelight Marketing has already launched 2 websites each using a different template.
The new Responsive templates is the platform we can use to create clean, easy to navigate modern looking Real Estate websites. Ubertor currently offers 2 themes with 7 impressive variations.
What is a Responsive website? A Responsive website automatically responds to any device: desktop, tablet, and smart phone. The design and look of your website stays consistent across all devices.
We used the Pacific template to create this sleek and modern, black and white logo for Joe Lloyd and Brody Lloyd. You can see the new website by clicking here.
We have also designed a great new website for New Westminster Realtor Cindy Gering using the Sotheby’s version of the Avenue template.
The web is accessible on a huge range of devices from small-screen phones through to huge-screen televisions. Each device presents its own unique benefits and also constraints. As a web developer, we are expected to support all ranges of devices and the new Ubertor Responsive template gives us the tools to better serve our clients.
Do you have a unique property you want to showcase? Are you in a competitive situation where you need to wow the vendor to get a listing? Do you simply want greater exposure of a listing?
A single property website is the solution for all three. A unique, customized single property listing website using the Ubertor platform dedicated to a single listing address enables you to display a property that is for sale and put it in the spotlight.
Every property has a personality that a single property website can spotlight. With all of the search sites available, homes and properties get grouped with other listings and they get lost in the mix. In today’s media rich world every property for sale deserves its very own website.
Single Property Websites are the best way to showcase a home as you have the undivided attention of the buyer. Our single property websites feature:
We will customize the graphics, the menu, the pages to showcase your listing.
Who purchases and owns the domain name?
To save you time we will purchase the domain name which will be the listing address. If you already own the domain we will simply point that domain to the listing website.
How long is the single listing website active for?
The fee includes 6 months of hosting. After 6 months the monthly fee is $25.00. All sites are cancelled when the listing is sold unless you instruct us otherwise. You may want to keep it live and refer prospects to it.
How will prospective buyers find my single listing website?
Ideally we will create the website and launch it before the listing is on the MLS which will greatly improve your search results. Regardless every page will be optimized with key search terms, your site map will be submitted to Google Webmasters and we will blog about the site to improve search engine results. You should also advertise the website on your main website, direct mail and in any newspaper ads.
Will I receive updates on visitors to the website?
We will set up a weekly email from Google Analytics to keep you informed.
What if I have an open house or need to change information?
Simply email us the open house date and time or any new information and we will add it to the website?
What do I need to do to get the single property website under way?
Provide floor plans, photos, property description and video for the listing as they become available. We can glean information off of the MLS to get the website under way. We will probably need a photo of you and any branding you can provide. After that we do the rest. We will also need a credit card for payment.
Here is the sample website:
Here is a live single property listing website using the Ubertor platform.
A dedicated single condo building website is the best way to dominate sales in a condo building by projecting yourself as an expert and providing a valuable service to the owners in the building.
Condo buyers often know what building they want to live in and condo sellers are looking for a Realtor with experience selling condos in their building. How do you become the Realtor they call? Set up a website using the Limelight Marketing dedicated condo building platform and watch your search engine rankings soar.
Are you trying to focus your marketing on a specific condo building? Our new unique, customizable dedicated condo building websites are designed to feature a building address and name enabling you to dominate the searches for that building. Buyers will find current listings and sellers will find an expert who knows about the building. Single building websites allow you to showcase the building and provide floor plans, strata minutes, photo gallery, amenities, rental service and much more.
For some cities we can also list all of the current MLS listings* in the building by bedrooms to further enhance your marketing. In today’s media rich world every property for condo building deserves its very own website.
* Listings available for buildings in Victoria, Vancouver, Fraser Valley, Chilliwack, Northern BC, Calgary, Edmonton and Saskatoon
We are excited to be a part of the successful launch of the new lifestyle blog for Shay Mitchell, the Pretty Little Liars star and Michaela Blaney. Over the past few months we have been working with Shay and Michaela to introduce a new, fresh look. While Shay and Michaela had the vision we had the expertise to bring it to digital reality.
The new look uses a scalable WordPress theme and we added all of the bells and whistles to make it ecommerce ready. Amore & Vita is the go-to lifestyle, fashion and beauty tip resource for young women.
During a People Magazine Style Watch interview Shay talks about the vision “As for the name, which translates to “love and life,” Mitchell says it was an easy pick. “They’re words I live by. Our site is mostly our experiences continuing along the same vision as the first blog: lifestyle, travel, health, beauty and fashion —[just with a more current, fresher and revamped look,” she says.
“I’m sharing everything, from my experiences sitting at home checking out a new bikini line to having fans weigh in on a red carpet look. I want to get feedback, have help selecting what dress to choose [for an event],” she says. “The clothes we feature won’t be extraordinary — affordable, mix and match of high and low price points.”
Your website is your brand. It is how you represent yourself and your business. It is where you present your listings, accolades and client testimonials as well as a fountain of knowledge for buyers and sellers. Unfortunately in a profession like real estate, it is important to have an esthetically pleasing site but even MORE important to have a well optioned site also. Search Engine Optimization (SEO) should be your number one priority because without it – you will be lost in the sea of Google pages.
Like you would stage a house to sell, you need to also stage your site properly. Make it user friendly with links to help the “not so world wide web” familiar customers easily navigate the information presented to them. Also make it easy for them to find your listings as about 80 – 90% of your visits are to your listings.
With these two things to consider – invest your marketing budget in continuous Search Engine Optimization (SEO), continuous website development and treat your real estate website as YOUR prime realty!
Though an existing client isn’t always ready to immediately buy again they are also your most valuable sales force. One happy buyer or seller will lead to a future buyer or seller. Not to mention, word of mouth and happy customers will create a broader customer database. Return clients are the BEST clients so focus on the existing ones to ensure the best customer service…it will serve you well.
That being said, whilst you nurture your existing relationships, the new customers will be doing their due diligence which is where the importance of SEO and Site staging will come full circle.
Let’s get started with some revenue generating tips:
The good thing about the real estate industry? Doing local SEO is easy.
The bad thing about the real estate industry? It’s so easy, a lot of realtors forget to do it.
The number one place to start is getting set up on Google Places for Business.
Some things to consider:
Social Media is excellent for creating a community. Find interesting articles, real estate updates, home decor, local news etc with appropriate hash tags to gain a following. Don’t forget to include all of your social platform links on your website. The world runs on social media and it is a good idea to jump on this bandwagon because it is an important tool that isn’t going anywhere
You can really stand out among your competition with a well thought out, keyword-rich real estate blog. If you are trying to attract people moving to your city when people buy a house that is far outside of their previous residency zone, they usually immediately need the following:
Think about the kind of information that you search for with regards to where you live and what you do around there, and write about it. Think about questions that people have that deal with where they live:
BECOME AN EXPERT IN YOUR COMMUNITY!
While blogging about mortgages, renovations and home care tips is nice and may attract a few people interested in advice the most effective real estate blog post is writing about what buyers and sellers are searching for. A blog post titled “New Listings of Homes For Sale in Anytown” will attract all of the early buyers who are “tire kicking” on the internet. Writing a blog post titled “Anytown Homes For Sale From Your Anytown Realtor” will help you get found if someone is looking for a Realtor in a specific area. Even “Anytown Recent Sales and Market Update” is a great way to attract visitors.
Just like with food, houses are something that people (usually) want to buy. You aren’t trying to sell a product that no one wants. You’re trying to make sure that the people who want to buy something are finding you and buying it from you.
Making heavy use of visuals without forgetting the basics or neglecting social media is key – visuals alone won’t be worth much when your competitors are doing all the other stuff better than you.
Michaela Blaney
Website marketing, Search Engine Optimization and Social Media marketing are a fact of life and a source of frustration to small business owners. Without enough knowledge or time to spend on these areas it is sometimes easier to take the easy route or hire the first person you come in contact with. Do so at your peril as these three areas are the keys to your online success!
So what are the top 10 Website, SEO and Social Media Mistakes To Avoid?
I did not start this list to slag every SEO technique or vilify legitimate companies or individuals starting in the business, but like I said in the opening paragraph your website, optimization techniques and Social Media strategy are the key to your future so avoid these mistakes.
For more information please call us at 800-568-8338.
When a potential seller is evaluating a Realtor they will visit your website and “check you out”. This is the best opportunity to set yourself apart from other Realtors.
As part of the selection process they will read your testimonials so make sure they are easy to find. They will look at how many listings you have and possible your Solds to see if you have any success in their area and price range. But if you really want to set yourself apart you should have a marketing page with images of all of the collateral marketing material you will use to sell their home, samples of videos and even signage. Nothing impresses a vendor more than seeing their home in the spotlight.
Here are 4 examples of marketing pages we have created for clients.
When we were asked to replace the existing website for The Acquisition Group (TAG) our objective was to create a website that would reflect the personality of the company. They have two audiences; people checking them out to apply for positions they post and business looking to hire TAG for their Direct Marketing, Human Resources, Consulting, Market Research and Advertising and Branding Services.
If you are going to sell these services then your website should be state of the art and convey professionalism. We chose to use a WordPress theme and customized it to incorporate Tag’s branding. During the process TAG completely rewrote their content and it was our job to add it to the website and make it easy for visitors to learn more about the company.
If you or your company is looking for your first website or to upgrade your existing website please contact us to learn more about how WordPress could be the perfect solution.
Just launched a new site for @TAG_Grp, check it out here: http://t.co/WKr9NCXB26 @TAG_Grp #wordpress #webdesign pic.twitter.com/DPERMJ5N2H
— Limelight Marketing (@LimelightMarket) April 14, 2014
We were originally called in to complete and optimize a WordPress website, but after evaluating the option of a new Ubertor website Leo jumped at the idea.
Leo Ronse is a successful Realtor in Langley and wanted a clean, easy to navigate website that would showcase the most important thing; his listings. We have allowed for up to 28 active listings to be featured on the home page.
The 3 Call to Action buttons are the three things people come to the website to see and we are seeing that 63% of visitors click on the “View My Listings” button.
Check out the huge listing photos by clicking here.
Call us at 800-568-8338 or complete the Contact Form if you would like a quote on a new Ubertor website or an upgrade to your existing website.
